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Planning ahead for 2025? Start by looking back

Imagine this…

You visit your GP with a nagging feeling that something isn’t quite right. Maybe it’s your stomach — nothing too serious, but enough to make you uneasy.

Without asking a single question, running any tests, or even glancing at your chart, the doctor confidently hands you a treatment plan. They prescribe pills, ban your favourite foods, and send you on your way.

How would you feel – alarmed? Skeptical? Probably both. After all, how can anyone prescribe a solution without first understanding what’s really going on? Without a clear picture of your health today, how can you possibly know what to change for tomorrow?

Yet, many business owners make this exact mistake when planning for the future.

As 2025 kicks off, you’re probably finalising your business strategy — perhaps planning to launch new products, hire staff, cut expenses, or target new customer segments. These are exciting changes with significant financial implications.

Planning ahead is vital, and I’m a huge advocate for it. 

But here’s the catch: too often, these decisions are made without first getting a crystal-clear picture of your current financial position.

Sure, you might know the basics — your turnover, profitability, and a few key figures. But do you know, in detail, which parts of your business drive profit and which quietly drain resources? Where your expenses surged in 2024? Or how much cash is tied up in stock, unpaid invoices, or other bottlenecks?

Planning changes without this knowledge is like prescribing treatment without a diagnosis…

It’s guesswork. There’s no way to know if you’re focusing on the right things.

That’s why, when you develop a business plan, the first step never involves what’s next.  First, you need to understand where you are right now.

That’s where Insight Associates comes in.

When you work with us, we provide detailed financial reports every month — giving you the exact data you need to understand your financial situation and make informed decisions.

We don’t just hand over numbers; we help you interpret them. You’ll never be left to grapple with spreadsheets or guess their implications. As your financial partners, we’re here to answer questions, refine insights, and ensure the information we provide evolves with your needs.

The result? You’ll always have a clear understanding of your financial position — no matter the time of year. And with our help, you’ll be able to plan ahead with confidence, clarity, and support.

To learn more about how we can bring financial clarity to your business, please get in touch today. Simply email garry@insightassociates.co.uk or call us on 01279 647 447 to book a no-obligation consultation with me or one of our financial specialists.

Warmly

Garry

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